✦ SHOP THE LITTLE MOMENTS

Whatever today brings, find something that helps.

Thoughtfully chosen essentials for baby, mom and all the little moments in between.

✦ LITTLE MOMENTS, MADE EASIER Care for the moments nobody really plans for.

4 thoughtfully selected essentials

START WITH THE MOMENT

What are you shopping for today?

Find the need first. Then the product.

✦ EVERYTHING WE’VE CHOSEN

A smaller, more thoughtful catalogue of everyday essentials worth knowing about.

THE QUICK READFrida for Kids Electric Toothbrush is designed specifically for kids ages 6-11...

✦ Thoughtfully selected

$37.99

Electric Flosser

THE QUICK READFrida for Kids Electric Flosser is designed specifically for kids ages 6-11 wh...

✦ Thoughtfully selected

$39.99

Electric Flosser Refill Heads

THE QUICK READFrida for Kids Electric Flosser Refill Heads are designed specifically for use...

✦ Thoughtfully selected

$27.99

Electric Toothbrush Replacement Heads for Kids

THE QUICK READFrida for Kids Electric Toothbrush Replacement Heads are designed specifically...

✦ Thoughtfully selected

$32.99